The ultimate modeling, acting, dancing and singing event of the year. Many of the celebrities you know and love were discovered right here at IMTA. Here at That IMTA Blog, we'll give you all the news and inside scoops on our alumni's success as they continue to work hard at pursuing their dreams.

Tuesday, January 30, 2007

Eva Longoria in double-page L'Oreal ad

IMTA alum Eva Longoria is the spokesperson for L'Oreal Paris and a brand new gorgeous ad featuring her is appearing in several magazines! Eva signed the exclusive worldwide contract with L'Oreal Paris in the spring of 2005.

Eva was honored to be selected saying,"To have L'Oreal select me as a spokesperson is a wonderful honor,” said Eva, “L'Oreal is one of the few companies that really reflect my values. Their company philosophy and their legendary phrase, ‘Because I'm Worth It,’ go hand in hand with who I am as a person. It's exciting to be a part of such a diverse group of spokespeople, from all-American Heather Locklear to African-American Beyonce, and now me, a Latina. This is it, the best, the culmination of an amazing year."

The youngest of four sisters who grew up on a ranch in Corpus Christi, Texas, Eva's talent and persistence with her acting have paid off. Eva competed at IMTA in Los Angeles in 1998. She received 38 callbacks and signed with theatrical agent who encouraged her to move to L.A. and the rest is Hollywood history! She starred on the daytime dramas as The Young and the Restless and General Hospital, and she currently stars on the ABC mega hit Desperate Housewives, where she portrays Latin sex symbol Gabrielle Solis.

Eva is the second IMTA alum to serve as spokesperson for L’Oreal Paris. Jessica Biel represented the company in commercials, print ads and on their website beginning in 2002.

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